I just read Ben Fong-Torres' column from June 18 yesterday and found the interview with Alice's new PD Chris Mays (formerly of the highly rated Seattle station "The Mountain") interesting in where she feels Alice fits in relation to KFOG, Live 105, and Star 101:
http://www.sfgate.com/cgi-bin/article.cgi?f=/c/a/2006/06/18/PKGDOILS7O1.DTL&type=tvradioStill, I was interested in meeting Mays, a highly respected programmer of AAA ("Triple A") formatted stations. The A's stand for adult alternative album, roughly in that order. These are stations like KFOG, which mix classic rock with an eclectic array of newer music. Mays was coming into town from KMTT ("The Mountain") in Seattle, and her hiring triggered rumors that Alice would be deserting its format and going after KFOG.
My sense was not to go head to head with KFOG. First, it's an excellent triple-A station, and second, Alice is targeted toward women, and KFOG leans male, and it leans classic rock. Some women like that; women like all kinds of music. But my sense was it would be inappropriate to get into the classic rock game. Alice needs to remain a contemporary station. I refer to it as the Bermuda Triangle. The space in between KFOG, Live 105 and Star. I'm creating a format that's at the center of the three. If you shaved off the classic rock from KFOG, the Tool and the more aggressive side of alternative music from Live 105, and the Keith Urban and Mariah Carey from Star 101, in between there is a body of music for women who've grown up on rock 'n' roll, that's based on Dave Matthews, U2, Coldplay, Sheryl Crow, John Mayer and Jack Johnson, but that also includes more new music than what's found on a typical AAA station, and a little bit of the funky side that crosses over between Star and Live 105, like the Gorillaz and Outkast, which Triple A wouldn't touch, but still works for a female-based radio station. An example for this summer would be Gnarls Barkley and "Crazy."
I find this interesting since KFOG (well, Dave Benson) has shoved "Crazy" down our throats, er, into our ears since April of this year. They also "broke" Corinne Bailey Rae around the same time.
Meanwhile,
www.radioalice.com is featuring Corinne Bailey Rae on their front page, so I assume she'a fairly recent addition to their playlist. Ah yes, right there under "New & Hot" with "Crazy" and Jack Johnson's duet with Black Eye Peas of "Gone Going" (huh, that last one is new to me).
So what does it all mean? I dunno, but it is heartening to me that KFOG does sometimes break new artists well before other Bay Area stations get around to discovering them. I just wish they would have a little more confidence in their picks and play them *outside* of the New Music Thursday ghetto. I mean, look at the great response KT Tunstall has gotten. And they were playing her well before her album was available in the US.