I was being pushed out of my old phone by AT&T (can't stand them) so took the plunge, as a friend at Apple gave me his personal once-a-year discount. It's pretty freakin' cool, but of course is only 8GB. I'm barely scratching the surface of what it does, and it looks like next year they will open it to outside developers to really harness the power. Right now, it's a beast caged up and only allowed to do certain things.