Author Topic: Music & Advertising: 'interesting' combinations  (Read 268356 times)

dischead

  • The Core
  • kiloposter
  • *****
  • Posts: 1373
  • Honorary Knight of the Command Line
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #675 on: November 28, 2020, 05:56:20 PM »

From Henry Mancini's wonderful soundtrack for Breakfast At Tiffany's, Something For Cat
for Walgreens' new myWalgreens service.
"Your favorite songs, played beautifully"

RGMike

  • The Core
  • Eight Miles High
  • *****
  • Posts: 79457
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #676 on: November 30, 2020, 05:43:10 PM »
Somehow I think that if I were marketing the umpteenth new hard seltzer aimed at millennials (it's called Truly), the last song I would think to use would be the theme from "Happy Days". But whatevs.
You spin me right 'round, baby, right 'round

dischead

  • The Core
  • kiloposter
  • *****
  • Posts: 1373
  • Honorary Knight of the Command Line
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #677 on: December 03, 2020, 10:03:16 AM »
Select bits (mostly instrumental) of Blondie's Heart of Glass for a Nissan SUV.
"Your favorite songs, played beautifully"

RGMike

  • The Core
  • Eight Miles High
  • *****
  • Posts: 79457
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #678 on: December 06, 2020, 07:29:30 PM »
Aretha's version of "You're All I Need to Get By" for Walmart.
You spin me right 'round, baby, right 'round

RGMike

  • The Core
  • Eight Miles High
  • *****
  • Posts: 79457
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #679 on: December 19, 2020, 06:28:52 PM »
Nu Shooz "I Can't Wait" for Google.
You spin me right 'round, baby, right 'round

Big Fingers McGee

  • The Core
  • Heavy Duty
  • *****
  • Posts: 3376
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #680 on: December 23, 2020, 05:50:12 AM »
A version of Men Without Hats "The Safety Dance" for Alaska Airlines.

Big Fingers McGee

  • The Core
  • Heavy Duty
  • *****
  • Posts: 3376
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #681 on: December 24, 2020, 08:31:36 AM »
A cover version of the New Radicals' "You Get What You Give" for HP

RGMike

  • The Core
  • Eight Miles High
  • *****
  • Posts: 79457
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #682 on: January 13, 2021, 05:53:19 PM »
Smokey Robinson's "Cruisin" for Allstate (commercial featuring a lunar rover).
You spin me right 'round, baby, right 'round

Big Fingers McGee

  • The Core
  • Heavy Duty
  • *****
  • Posts: 3376
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #683 on: January 16, 2021, 04:49:49 PM »
For Mass Mutual: A cover of the Pretenders' "I'll Stand By You"

RGMike

  • The Core
  • Eight Miles High
  • *****
  • Posts: 79457
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #684 on: January 20, 2021, 12:04:27 PM »
Miss Nina Simone's version of "I Got Life" for One-A-Day.
You spin me right 'round, baby, right 'round

RGMike

  • The Core
  • Eight Miles High
  • *****
  • Posts: 79457
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #685 on: January 26, 2021, 06:22:20 PM »
Tag Team's "Whoop! there it is!" for GEICO.
You spin me right 'round, baby, right 'round

dischead

  • The Core
  • kiloposter
  • *****
  • Posts: 1373
  • Honorary Knight of the Command Line
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #686 on: January 27, 2021, 06:06:46 PM »
The Chambers Brothers' Time Has Come Today in an ad for Amazon Web Services (AWS)
that touts their relationship with the NFL to provide football statistics.  I suspect this ad may
appear during the Superb Owl.

"Your favorite songs, played beautifully"

dischead

  • The Core
  • kiloposter
  • *****
  • Posts: 1373
  • Honorary Knight of the Command Line
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #687 on: January 27, 2021, 06:21:51 PM »

There's a Geico commercial where Build Me Up Buttercup (originally charted by The Foundations)
is sung by its characters as a kind of call-and-response.  I was a little puzzled that they would
use a song more than fifty years old for this, as I would suspect that few of their target demographic
had ever heard this song.  (I know that Neil Diamond's Sweet Caroline is better known for the
call-and-response treatment, but it's been played at sporting events for over twenty years.)
[clickety-clickety]  I see that BMUB was on the soundtrack for Mallrats.  I don't know how it was
used in that film, but that might explain its expected familiarity with the intended audience.
"Your favorite songs, played beautifully"

CapnJack

  • The Core
  • 10^4 Super Patriot
  • *****
  • Posts: 35397
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #688 on: January 29, 2021, 07:47:42 PM »

There's a Geico commercial where Build Me Up Buttercup (originally charted by The Foundations)
is sung by its characters as a kind of call-and-response.  I was a little puzzled that they would
use a song more than fifty years old for this, as I would suspect that few of their target demographic
had ever heard this song.  (I know that Neil Diamond's Sweet Caroline is better known for the
call-and-response treatment, but it's been played at sporting events for over twenty years.)
[clickety-clickety]  I see that BMUB was on the soundtrack for Mallrats.  I don't know how it was
used in that film, but that might explain its expected familiarity with the intended audience.

How about There’s Something About Mary?
Tuned to a natural E

Big Fingers McGee

  • The Core
  • Heavy Duty
  • *****
  • Posts: 3376
    • View Profile
Re: Music & Advertising: 'interesting' combinations
« Reply #689 on: January 30, 2021, 05:48:01 AM »

There's a Geico commercial where Build Me Up Buttercup (originally charted by The Foundations)
is sung by its characters as a kind of call-and-response.  I was a little puzzled that they would
use a song more than fifty years old for this, as I would suspect that few of their target demographic
had ever heard this song.  (I know that Neil Diamond's Sweet Caroline is better known for the
call-and-response treatment, but it's been played at sporting events for over twenty years.)
[clickety-clickety]  I see that BMUB was on the soundtrack for Mallrats.  I don't know how it was
used in that film, but that might explain its expected familiarity with the intended audience.

How about There’s Something About Mary?

It's one of those songs whose place in "Tier 2 canon" somewhat mystifies me. I'm thinking 'Late 60's pop that is not overly syrupy, yet not inaccessible'. Back when bar trivia was a thing, it was part of our host's rotation.
« Last Edit: January 30, 2021, 05:50:25 AM by Big Fingers McGee »